FARMINGTON HILLS, Mich. — Product documents from the 110-plus F&I product providers connected to MaximTrak’s sales and F&I solution can now be included in RouteOne’s econtracting package for a single, electronic consumer signing ceremony, RouteOne announced today.

Designed to deliver a streamlined process to enhance the customer experience, the new functionality enables a fast, easy, and secure consumer signing experience and the distribution of all F&I products from a single portal.

“This is just one of many exciting ways RouteOne and MaximTrak are aligning our combined technologies to benefit our dealer customers by bringing the “F” and the “I” together for one cohesive user experience,” said Imran Mussani, MaximTrak’s vice president of product development and operations.

RouteOne acquired MaximTrak in December 2016. Since then, according to officials, the two companies have been working to unify their technologies to innovate the sales process and deliver on the vision of a complete sales and F&I solution that meets OEM, dealer, and consumer needs — “anytime, any place, and on any device.”

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Kate Spatafora

Kate Spatafora

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Kate Spatafora is the Associate Publisher for MG Business Media.

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