Growing medium offers low CPM, dynamic messaging, & segmented data for personalization & reach.
New advertising delivers hyper-targeted video ads in the age of “cord-cutting” and internet TV.
Considering the dealer’s ‘new’ reality with their customers, how can F&I providers and agents help their dealer-clients uniquely solve a significant problem or innovate a new opportunity?
Messaging apps, AI, and self-service customer support options such as adaptive FAQ’s with interactive guides have allowed retailers to scale down contact centers to rely more on chatbot technology and give customers the quick and reliable answers they need.
An unspoken truth is that sometimes a drastic, calamitic action has to sideswipe a process to speed up the evolutionary process. The calamity known as COVID-19 is acting as an agent of revolutionary change in dealer’s sales processes.
Dealers today have a choice of F&I technologies to sell to Gen Z buyers. Use yours to educate this audience about what your products do and how they will benefit from their purchase.
The growing prominence of digital retailing is opening up significant opportunities for the aftermarket industry.
New company launches online Vehicle Service Contract provider.
In the J.D. Power 2020 Manufacturer Website Evaluation StudySM—Winter, Land Rover and Mitubishi ranked highest in respective segments.
Kichler will lead the transformation of Manheim’s logistics as the company accelerates its transition to digital.
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