Steering the Future of Automotive Retail
New EFG Cos President and CEO Jennifer Rappaport outlines strategies for industry stability through training and innovation.
New EFG Cos President and CEO Jennifer Rappaport outlines strategies for industry stability through training and innovation.
Will lead company's automotive retail innovation and growth strategies.
The 2023 Pied Piper Internet Lead Effectiveness Study finds GM luxury brand’s dealerships respond best to website customer inquiries.
New research from Cox Automotive shows consumer satisfaction with the car buying process declined in 2022 for the second consecutive year.
Dealerships that use TestDrive+ are now able to move interested customers down the sales funnel by taking them through inventory-specific payment calculations or shop-by-payment vehicle selection, and then invite the guest to schedule their test drive virtually.
Prequalification functionality provides dealers with visibility into a consumer’s credit worthiness and requires only the consumer’s name and address to request a credit score and credit report.
2021 offers an extremely promising year with the implementation of new technologies adding to the automotive value chain, and digital automotive retailing is predicted to see an observable lift.
As a dealership, you can’t afford to ignore the individual players in your own omnichannel – listen to them and reap the rewards.
In order to succeed in this new normal, dealerships will need to evolve and leverage the modern technologies available to them in order to meet consumers where they are – in their homes.
While stores ponder their physical store operations, retailers understand that planning also needs to account for changes in shoppers’ behavior and expectations.
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