DealerTrack Adds Service Price Guides to its DMS

LAKE SUCCESS, N.Y. - DealerTrack Systems, Inc., a subsidiary of DealerTrack Holdings, Inc., has introduced its comprehensive Service Price Guides (SPGs) for automotive retail dealerships. Dealers can now provide quick and accurate price estimates for vehicle repairs, enhancing customer satisfaction as well as dealership revenue and profits.

SPGs for all major OEMs are available to DealerTrack DMS clients at a subscription price of only $135 per month per rooftop (unlimited users).

"Service Price Guides are a great sales tool that dealerships can use to boost their service sales regardless of the make that pulls into their service drive," said Rich Holland, vice president and general manager, DealerTrack DMS. "In today's environment, with consumers servicing their cars rather than trading them in, empowering service advisors with the tools to grow their business while building consumer loyalty positively impacts a dealership's profitability."

"We have been very impressed with DealerTrack SPG while we piloted the product," said Greg Sorum, Executive Manager of Rydell Automotive Group. "Our service department saw an immediate increase in effective labor rate and gross profits, as they were able to more effectively and accurately provide estimates for just about every make and model. DealerTrack SPG has quickly become an essential part of our service department."

DealerTrack's Service Price Guides are estimation tools that help service departments to provide quick, accurate and consistent estimates for service and repairs. With access to SPGs for more than 30 OEMs, service writers are able to provide estimates on almost any vehicle, increasing overall profit. Service price quotes will be consistent throughout the organization, and customer wait time for estimates will be dramatically reduced. With Service Price Guides, service writers will be able to quote a price that matches the final invoice, eliminating any surprises and increasing customer satisfaction.