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Executives from two leading dealership technology providers have a candid discussion about the digital dealership landscape, selecting the right partner for your specific needs, and ensuring consumer satisfaction remains intact while transitioning to a digital buying experience.
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The documents that dealers use every day can be a danger that can be triggered by various contingencies.
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In order to succeed in this new normal, dealerships will need to evolve and leverage the modern technologies available to them in order to meet consumers where they are – in their homes.
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While stores ponder their physical store operations, retailers understand that planning also needs to account for changes in shoppers’ behavior and expectations.
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Here are three popular excuses when dealership managers try to explain away a compliance violation — don’t let these non-excuses derail your compliance efforts.
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The shortage will make accurate incentives and rebate setting more challenging for the manufacturers. In turn, dealers will struggle with how to set prices and payment offers as a result.
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Crisis management planning seems like a foreboding and thankless task to many business owners and managers, but 2020 taught us that we need a crisis management plan.
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Streaming is the new black, and that means it’s never been a better time for dealers to get on board and add OTT advertising to their brand's media mix.
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As Paul Walser steps into the role of chairman of National Automobile Dealers Association, the Minnesota dealer will aid members in ushering in a new era of auto retail and overcoming the challenges presented over the course of 2020.
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Consumers have become accustomed to the conveniences technology provides, so here are the digital marketing resolutions every dealership and dealer-partner needs to keep in mind in 2021.
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