P&A Providers & Administrators
MenuMENU
SearchSEARCH

Nissan Tops Honda in Sales

January 28, 2011
2 min to read


DETROIT — Nissan Motor Co. shot past rival Honda Motor Co. in global sales for the first time in decades to become Japan's second-largest auto maker.


Nissan's vehicle sales jumped 36% in China, the largest single market for the auto maker, pushing well past Honda to become the world's fifth-largest auto maker. Total sales were 4.08 million vehicles, up nearly 22% from 3.36 million a year earlier, reported The Wall Street Journal.

Ad Loading...


Honda's sales rose just 5% to 3.56 million from 3.39 million a year before.


Toyota Motor Corp., which sold 8.42 million cars and trucks in 2010, retained its top spot in the world, followed by General Motors Co., at 8.39 million vehicles. Volkswagen AG sold 7.14 million vehicles globally, followed by Ford Motor Co. at 5.31 million.


Carlos Ghosn, who serves as chief executive of both Nissan and partner Renault SA, said Friday that he is focused on growth in India, China and Russia.


Those nations are "where most of our investments are going," Carlos Ghosn told Fox Business Network in an interview. "This is where we think the growth is going to be tremendous for the industry."


Combined with partner Renault, the group sold 7.28 million vehicles, which when counted together make the pairing the third-largest auto maker, just ahead of VW. The alliance of Korean auto makers Hyundai Motor Co. and Kia Motors Corp. sold a combined 5.74 million vehicles in 2010.

Ad Loading...


Nissan's sales also grew 18% in the U.S., where it gained market share while Honda and Toyota slipped.

More Industry

Line of like-new vehicles in outdoor lot
Industry•by Hannah Mitchell•November 3, 2026

CPO Sales Could Take Off in the Right Conditions

A recent Cox Automotive consumer survey reveals the size of an undertapped market for the vehicle segment given affordability pressures.

Read More →
Small black toy car on top of a map.
Industry•by Lauren Lawrence•November 3, 2026

Global Consumer Trends Diverge

Price remains a top consideration for U.S. car buyers, and they are the most brand-loyal consumers to established automakers, according to a new survey.

Read More →
Two men and one woman standing in front of blue walled Chevrolet dealership entrance.
Industry•by Hannah Mitchell•October 27, 2026

Badger State Dealership Gets New Owner

The longtime southern Wisconsin store moved from one area auto group to another, keeping the business in Dairyland.

Read More →
Ad Loading...
Two hands, one handing off set of keys to the other.
Industry•by Lauren Lawrence•October 27, 2026

The Cycle of Negative Equity

Third-quarter data shows consumers still rolling over debt and stretching loan terms, raising their risk of remaining underwater.

Read More →
Orange electric vehicle charging station.
Industry•by Lauren Lawrence•October 20, 2026

Charger Network Growth Slows

Despite a projected increase in public EV chargers in 2026, charging infrastructure remains a top concern for consumers as the gap between the most and least EV-friendly places remains substantial.

Read More →
Fan of $100 bills atop a white envelope
Industry•by Hannah Mitchell•October 13, 2026

Lenders, Consumers Take on More Auto Loan Risk

September records loosened credit access the most in over a decade as buyers took advantage of the conditions to afford trading, though loan applications fell.

Read More →
Ad Loading...
Red type R Honda civic parked on road.
Industry•by Lauren Lawrence•October 13, 2026

Next-Gen Hybrids in Sight

Dealerships can expect to see revamped hybrids from Honda next year as the company rolls out a new system and model lineup.

Read More →
Dodge ram emblem on orange vehicle exterior
Industry•by Hannah Mitchell•October 6, 2026

Gem State Stores Change Hands

A larger auto group founded in the industry’s early years sold two franchises to a neighbor group that's on a growth spurt.

Read More →
Graphic of model car driving on fake road.
Industry•by Lauren Lawrence•October 6, 2026

Charging In Motion

Honda has been researching wireless in-motion charging for electric vehicles since 2025, and new technology developments have put it a step closer to a final product.

Read More →
Ad Loading...
front grill of a Ford truck with blue Ford emblem
Industry•by Lauren Lawrence•September 30, 2026

Twin Cities Stores Sell

Minnesota-based Walser Automotive Group made what it called the most significant acquisition in its history with a three-rooftop deal in Minneapolis.

Read More →