Protective Asset Protection has expanded its paint-and-fabric product into a full appearance-protection program, offering dealers and customers broader coverage for both interior and exterior vehicle surfaces. The enhanced program includes standard, ceramic and advanced graphene options designed to help vehicles retain their showroom appearance.

The updated program offers a simplified and more flexible structure for dealerships. Key enhancements include:

• Broader Coverage: Simplified exclusionary terms for claims, higher limits for UV-related rips and tears, and expanded eligibility and term options

• New Benefits: Added protection for headlight lens clarity, factory wheel cleaning, and black trim molding

• Flexible Protection Agents: Dealers can select traditional, ceramic or ceramic, graphene-based coatings to fit customer needs.

• Advanced Technology: Built with Nanoxide nanotechnology, the protection forms a molecular bond with surfaces to shield against environmental and daily wear.

Protection Designed for Modern Vehicles

The appearance-protection program is designed to help prevent damage from fading, oxidation, stains, tree sap, insects and other environmental hazards. Interior coverage includes protection against food and drink spills, pet stains, makeup, and UV exposure. The goal is to help customers maintain both the look and resale value of their vehicles over time.

Dealer Advantages in a Competitive Market

As consumers look to preserve vehicle value and appearance, appearance-protection programs have become a key component of F&I portfolios. Dealers offering the expanded program can provide added value to customers while generating profit opportunities through after-market protection plans.

“Protecting a vehicle’s appearance is about more than aesthetics—it’s about maintaining value and long-term customer satisfaction,” said Joe Nuszkowski, vice president and head of product for Protective Asset Protection. “This program offers dealers a comprehensive, flexible tool to meet evolving customer expectations while supporting profitability.”