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Sonsio and Evolution by Dent Wizard Complete Merger to Better Serve the Vehicle Protection and Warranty Markets

The merger creates a leader of services, expertise, experience and geographic reach in the vehicle protection and warranty markets in North America.

January 5, 2021
Sonsio and Evolution by Dent Wizard Complete Merger to Better Serve the Vehicle Protection and Warranty Markets

The merger creates a leader of services, expertise, experience and geographic reach in the vehicle protection and warranty markets in North America.

2 min to read


DENVER – Sonsio LLC, a leading provider of vehicle protection and warranty programs to the automotive aftermarket, recently announced its merger with Evolution, Dent Wizard’s F&I vehicle protection division. The merger, effective January 1, 2021, creates the leader of services, expertise, experience and geographic reach in the vehicle protection and warranty markets in North America. The combined company will operate under the “Sonsio Vehicle Protection” brand. 

The merger of these companies will allow us to expand our resources to better serve both our existing and future customers, dealers, and consumers with the highest level of customer satisfaction, attention to detail, and quality services.

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David Jones, Sonsio’s president & CEO, will remain CEO of the newly integrated company. Lindsey Bird, the division president of Evolution, will serve as the president of Sonsio. With this union the company will have customer service locations in Denver, Phoenix, and St. Louis. Additionally, Sonsio will continue to service their appearance protection products through Dent Wizard’s network of technicians. 

Together, the combined organizations will serve more than 74,000 locations across all 50 states, Canada, and Puerto Rico. Sonsio will now be able to deliver a more extensive lineup of protection products for both new and aftermarket vehicles, increasing the company’s ability to drive value to partners through improved customer retention, new customer acquisition, and increased profitability.  

“Many of our relationships stretch out 5, 10, and 20+ years. We credit this longevity to our ability to quickly and expertly adjudicate claims, manage risk, and customize solutions to help our partners achieve their goals,” said Jones. “With our newly expanded organization, we will be able to offer an even more robust range of solutions to the marketplace.” 

“We could not be more excited about the future,” said Bird. “The merger of these companies will allow us to expand our resources to better serve both our existing and future customers, dealers, and consumers with the highest level of customer satisfaction, attention to detail, and quality services.”

Read: DealerSocket Launches All-New Service Scheduler for Dealership Sales and Service Departments

Originally posted on F&I and Showroom

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