P&A Providers & Administrators
MenuMENU
SearchSEARCH

Buyers Say Process Easier in September

CDK survey finds 83% of new-car buyers reported the overall process of buying their vehicle was easy.

September 28, 2023
Buyers Say Process Easier in September

Though there were improvements, new car buyers said the purchase process took longer than expected.

IMAGE: Pexels

2 min to read


Car buyers had a relatively easy time purchasing a new car in September, despite resurfacing inventory concerns and labor difficulties, reported CDK in a recap of its monthly survey of new-car buyers.

CDK reports that 83% of new-car buyers said the overall process of buying their vehicle was easy, up 1% increase over August and close to the average observed since tracking began in July 2022.

Ad Loading...

It said the number should be viewed positively because the survey showed the percentage of people who found their car in stock dropped from 51% to 47%.

However, the trends could change because the data was collected before workers for the Big Three automakers went on strike, according to CDK.

Although the 47% rate is still high compared to the 12-month average, the recent reduction in gains “paints a murky picture,” it says. The survey shows more buyers had to resort to buying a car in transit—24% in September versus 21% in August—and ordering from the factory—19% versus 16% in August.

In 2022, when supply chain issues limited production, shoppers commonly faced stock shortages. However, September's shortage appears to have no clear cause, according to CDK.

Labor issues have resulted in shutdowns of some assembly and supplier locations, which shrinks inventory for many brands throughout the rest of the year, CDK says. That will shift demand toward unaffected brands, increasing their inventory value, it noted.

Ad Loading...

A decrease in inventory did make test drives more difficult for buyers in September, dropping the ease of the process from 83% in August to 74%.

On the bright side, nearly two-thirds of buyers found it easy to agree on a final price, up from 56% in August. More people also reported it was easier to apply for credit: 63% compared to 58% in August.

However, CDK reported that only 49% of buyers found that agreeing to the value of their trade-in was easy, up from 45% in August but below average and below 50% for the third consecutive month. CDK cited the used-car market's instability and its impact on used-car values as possible reasons.

Time spent at the dealership also got negative marks, 37% of buyers saying the process took longer than expected, up from 31% in August. Inventory shortage and test drive difficulties likely caused the figure to erase August's improvements, CDK says.

 

Originally posted on Auto Dealer Today

More Industry

Photo of gray SUV plugged into public electric-vehicle charger in parking lot
Industryby Hannah MitchellJuly 21, 2026

World EV Adoption Set to Grow

A new report says the segment, despite recent setbacks in some regions, is poised for acceleration as many countries look to reduce pollution.

Read More →
Bar chart of truck and SUV segments' weekly value change
Industryby StaffJuly 21, 2026

Black Book: Weekly Market Update

Wholesale automotive auction business stayed steady last week as bidders encountered lower prices, analysts observed.

Read More →
laptop with blue car on screen on a shopping website, Clear Costs Convert
Industryby Lauren LawrenceJuly 21, 2026

Pricing Transparency Drives Purchase Consideration

An annual study by JD Power found that clear pricing matters to consumers on automaker websites, so much so that it increases their purchase consideration.

Read More →
Ad Loading...
Bar graphic of used-car segment weekly change
Industryby StaffJuly 14, 2026

Black Book: Weekly Market Update

Used-vehicle market depreciation was the prevailing story in the wholesale market last week.

Read More →
Light-blue Fiat car parked on a sunny Chicago street
Industryby Hannah MitchellJuly 14, 2026

Smaller Is Looking Better

A growing number of Americans in the market for a new vehicle are opting for more affordable options, not waiting for market stability to bite the bullet.

Read More →
man sitting at desk using calculator with charts in front of him, to-go coffee cup on desk, rising and falling data chart in front
Industryby Lauren LawrenceJuly 14, 2026

U.S. EV Market Slowly Stabilizes

U.S. electric-vehicle interest is slowly stabilizing since a major dip in sales after last year's end of the federal EV tax credit, and hybrids remain the leading electrified power train.

Read More →
Ad Loading...
blue background, map of the world with connecting lights and an electric vehicle emblem in the middle
Industryby Lauren LawrenceJuly 8, 2026

Global EV Market Entering New Phase

Automakers are making investments to lower battery costs and optimize production to meet changing consumer needs.

Read More →
Bar chart showing week-over-week wholesale automotive price change
Industryby StaffJuly 7, 2026

Black Book Weekly Market Update

The holiday weekend, not surprisingly, put a drag on wholesale automotive activity last week, analysts observed.

Read More →
Photo of Honda CR-V SUV on two-lane road next to roadside trees
Industryby Hannah MitchellJuly 1, 2026

Auto Affordability in Context

Cox Automotive points out the complex circumstances that have led to eye-popping vehicle prices.

Read More →
Ad Loading...
Line chart of used-vehicle days to turn over past week
Industryby StaffJune 30, 2026

Black Book: Weekly Market Update

Automotive auction inventory increased last week, giving choosy bidders even more leeway.

Read More →