Ford Ramps Up Electric Vehicle Development and Production
DEARBORN, MI – Ford is adding new green jobs, doubling its battery-testing capabilities and speeding electrified vehicles to market by at least 25 percent, creating more fuel-efficient choices for customers.
“The good news for customers is that they not only have more choice, but they have faster access to Ford’s latest and greatest in fuel-saving technologies and vehicles,” said Joe Bakaj, Ford vice president of Powertrain Engineering. “This stems directly from our decisions to deliver true power of choice by expanding our dedicated electrified vehicle team and further investing in our facilities.” Ford is investing $135 million in the design, engineering and production of key components – including advanced battery systems – for its next-generation hybrid-electric vehicles going into production this year. For example, Ford’s battery-testing capabilities will double by 2013 – to a total of 160 individual battery-test channels. This includes investing in more of the highly specialized machines that can test and simulate everything from power and performance to life and thermal behavior over a complete range of temperatures and possible operating conditions. Also, Ford is dedicating a 285,000-square-foot research and development lab here to focus almost entirely on hybrids and electrification. The building, formerly known as the Advanced Engineering Center, has been renamed the Ford Advanced Electrification Center and houses most of the 1,000 engineers working on hybrid and electrification programs. Ford has also continued to build its electrified team, with 60 engineers hired in the past year and dozens more positions to be filled this year. Ford is also reducing the cost of its current hybrid system by 30 percent versus the company’s previous-generation system. Plus, Ford is launching five electrified vehicles this year as part of its power of choice strategy to deliver leading fuel economy across its lineup, and plans to triple electrified vehicle production capacity by 2013. “We know what it takes to build world-class hybrids and are building on that expertise,” said Kevin Layden, director, Ford Electrification Programs and Engineering. “We’re continuing to invest so Ford can continue to lead in the delivery of top fuel economy, durability and driving dynamics in our electrified vehicles.”
More Industry

Charger Network Growth Slows
Despite a projected increase in public EV chargers in 2026, charging infrastructure remains a top concern for consumers as the gap between the most and least EV-friendly places remains substantial.
Read More →
Lenders, Consumers Take on More Auto Loan Risk
September records loosened credit access the most in over a decade as buyers took advantage of the conditions to afford trading, though loan applications fell.
Read More →
Next-Gen Hybrids in Sight
Dealerships can expect to see revamped hybrids from Honda next year as the company rolls out a new system and model lineup.
Read More →
Gem State Stores Change Hands
A larger auto group founded in the industry’s early years sold two franchises to a neighbor group that's on a growth spurt.
Read More →
Charging In Motion
Honda has been researching wireless in-motion charging for electric vehicles since 2025, and new technology developments have put it a step closer to a final product.
Read More →
Twin Cities Stores Sell
Minnesota-based Walser Automotive Group made what it called the most significant acquisition in its history with a three-rooftop deal in Minneapolis.
Read More →
U.S. Auto Sales Still Below Prepandemic Levels
Mobility Global industry observers don’t expect the market to return to the higher volumes that became routine before Covid but to stay well below its potential.
Read More →
The Powertrain Shift
Electric-vehicle owners are backpedaling, according to new data, with product availability driving many to shift back to gas-powered engines.
Read More →
Achromatic Autos
The shades that dominate the U.S. car market don’t call attention to themselves, though grayscale may have plateaued after a 30-year upswing, research shows.
Read More →
Used-Vehicle Affordability Worsens
Listing prices in August defied seasonal trends, rising above $27,000 for the second time this year.
Read More →