New Course on JVTN: Critical Skills Salespeople Need to Sell More
ORANGE COUNTY - A new course offered on Joe Verde’s Training Network® provides salespeople and managers in the automotive industry training on the most critical skills needed to sell more vehicles.
This new online course, “Skills You Need To Sell A Car To Your Next Customer” is the sixth release this year by Joe Verde Sales & Management Training Inc. The course features 18 interactive chapters, including additional bonus chapters of trainer discussions on key points, a Leader’s Management Guide, and individual training plan for each chapter, and a course workbook.
The new module reveals the processes and steps salespeople should take to turn hot button features into advantages and benefits, using current inventory, creating urgency and dealing with price and objections.
Joe Verde, is president of Joe Verde Sales & Management Training, Inc. The company has trained high industry achievers in automotive sales since 1985.
“Sales are made or lost on the lot based on the value you create and on your skills at closing and handling your customer’s buying objections,” said Verde. “This course helps salespeople turn what they learn into skills they can use every day in ‘the real world’ of selling.”
“Salespeople know that the rules in the car business have changed – today there is a new market with new customers and new rules – it’s not business as usual anymore,” he said. “In these new courses on JVTN® we coach salespeople on building and mastering new skills while avoiding the most common mistakes salespeople make.”
More Industry

Ownership Priorities are Shifting
A new survey shows that in the U.S. vehicle quality for generation Z is largely defined by advanced safety features, intuitive technology and premium sound systems.
Read More →
Pump Price Jump Calculated
ISeeCars.com examined fuel costs for different power trains, finding which ones have experienced the biggest hits since the war in Iran commenced.
Read More →
Black Book: Weekly Market Update
Wholesale values fell last week despite the spring season still being in the traditional full-gear mode, analysts said.
Read More →
Arkansas Auto Group Acquires First Indiana Rooftop
Performance Brokerage Services represented both the buyer and seller in the sale of Carver Toyota of Columbus by Carlock Automotive Group.
Read More →
Stellantis to Dive Into U.S. Lending
The multinational maker of Chrysler, Dodge, Jeep, Ram and multiple other brands received conditional approvals for a Utah-based industrial bank.
Read More →
New-Vehicle Prices Rise
With April sales down, higher prices on in-demand large vehicles helped inflate the overall ATP, though increases were under long-term averages, Cox Automotive reported.
Read More →
Black Book: Weekly Market Update
Last week in the wholesale automotive market proved to be a mixed bag, analysts reported.
Read More →
Black Book: Weekly Market Update
Conversion rates were flat last week at 63%, Black Book analysts calculated, as low-mileage and almost-near units outpaced the overall market.
Read More →
EU Auto Association Urges Action
Trade relations between the European Union and the U.S. are at risk, causing the European Automobile Manufacturers Association to push lawmakers to make a decision.
Read More →
Driving into the Super CFC Era
Understanding the risks and benefits of retail accounting and Super CFCs can help you better present options to your dealer partners.
Read More →