P&A Providers & Administrators
MenuMENU
SearchSEARCH

NHTSA Delays Final Rulemaking On Backup Cameras

February 26, 2011
3 min to read


The National Highway Safety Administration has postponed its final rulemaking on whether to require backup cameras on all vehicles by Sept. 2014.


The final ruling was expected to be released Feb. 28. NHTSA proposed the rule in December and gave the public two months to comment.

Ad Loading...


"The public comment period on this safety proposal only recently closed, and NHTSA will be asking Congress for additional time to analyze public comments, complete the rulemaking process and issue a final rule," the agency said in an emailed statement, reported Automotive News.


It did not say how long the delay would last.


NHTSA estimates about 18,000 people a year are hurt in back-over accidents, with about 3,000 suffering "incapacitating" injuries. The agency said 44 percent of the incidents involve children under age 5.


If enacted, the ruling could generate as much as $2.7 billion in revenue to suppliers of backup-camera components, the administration said in its initial report.


One such supplier is Gentex Corp., which provides rear- camera display mirrors to 59 vehicles sold by Ford, General Motors, Toyota and other automakers.

Ad Loading...


R.W. Baird analyst David Leiker has said the Zeeland, Mich., supplier has "nearly 100 percent" of the market for rear-camera display mirrors. He said in-mirror monitor displays could spread to lower-priced vehicles that don't have video displays already installed, because "the consumer prefers it in the mirror."


In response to the delayed ruling, Brett Hoselton, a senior automotive analyst with KeyBanc Capital Markets, issued a hold notice on Gentex stock. A hold indicates the stock is expected to remain steady for the next 6 to 12 months.


Following NHTSA's original proposal, Gentex stock jumped 17 percent to $26.89 on the Nasdaq Stock Market and it has continued to rise. The shares closed Friday at $30.65, up 23 cents from where they opened.


"The reason for the delay is the large number of comments (approximately 200) that made it not feasible to work through in the original timeline," Hoselton said in a statement.


He said he expects the rule to be tweaked to include testing for illumination at night and the time it takes the picture to appear on the display. Overall, though, he said there shouldn't be any major changes that would cause the ruling to be enacted later than September.

Ad Loading...


NHTSA did not specify the position of the camera display. Most current systems connect to either a console display, such as those used for navigation systems, or a small screen embedded in the rearview mirror, such as Gentex's products.


The agency says the cheapest option is to connect the camera to a vehicle's existing video screen at a cost of $58 to $88. Equipping a vehicle that doesn't already have a screen would cost $159 to $203, NHTSA said.


To meet the requirements of the proposed rule, NHTSA said, 10 percent of new vehicles must comply by Sept. 2012, 40 percent by Sept. 2013 and 100 percent by Sept. 2014.

More Industry

Line of like-new vehicles in outdoor lot
Industry•by Hannah Mitchell•November 3, 2026

CPO Sales Could Take Off in the Right Conditions

A recent Cox Automotive consumer survey reveals the size of an undertapped market for the vehicle segment given affordability pressures.

Read More →
Small black toy car on top of a map.
Industry•by Lauren Lawrence•November 3, 2026

Global Consumer Trends Diverge

Price remains a top consideration for U.S. car buyers, and they are the most brand-loyal consumers to established automakers, according to a new survey.

Read More →
Two men and one woman standing in front of blue walled Chevrolet dealership entrance.
Industry•by Hannah Mitchell•October 27, 2026

Badger State Dealership Gets New Owner

The longtime southern Wisconsin store moved from one area auto group to another, keeping the business in Dairyland.

Read More →
Ad Loading...
Two hands, one handing off set of keys to the other.
Industry•by Lauren Lawrence•October 27, 2026

The Cycle of Negative Equity

Third-quarter data shows consumers still rolling over debt and stretching loan terms, raising their risk of remaining underwater.

Read More →
Orange electric vehicle charging station.
Industry•by Lauren Lawrence•October 20, 2026

Charger Network Growth Slows

Despite a projected increase in public EV chargers in 2026, charging infrastructure remains a top concern for consumers as the gap between the most and least EV-friendly places remains substantial.

Read More →
Fan of $100 bills atop a white envelope
Industry•by Hannah Mitchell•October 13, 2026

Lenders, Consumers Take on More Auto Loan Risk

September records loosened credit access the most in over a decade as buyers took advantage of the conditions to afford trading, though loan applications fell.

Read More →
Ad Loading...
Red type R Honda civic parked on road.
Industry•by Lauren Lawrence•October 13, 2026

Next-Gen Hybrids in Sight

Dealerships can expect to see revamped hybrids from Honda next year as the company rolls out a new system and model lineup.

Read More →
Dodge ram emblem on orange vehicle exterior
Industry•by Hannah Mitchell•October 6, 2026

Gem State Stores Change Hands

A larger auto group founded in the industry’s early years sold two franchises to a neighbor group that's on a growth spurt.

Read More →
Graphic of model car driving on fake road.
Industry•by Lauren Lawrence•October 6, 2026

Charging In Motion

Honda has been researching wireless in-motion charging for electric vehicles since 2025, and new technology developments have put it a step closer to a final product.

Read More →
Ad Loading...
front grill of a Ford truck with blue Ford emblem
Industry•by Lauren Lawrence•September 30, 2026

Twin Cities Stores Sell

Minnesota-based Walser Automotive Group made what it called the most significant acquisition in its history with a three-rooftop deal in Minneapolis.

Read More →