P&A Providers & Administrators
MenuMENU
SearchSEARCH

Tariff Sales Rush Cuts Supply

Cox analysis forecasts continued brisk spring sales eating into existing inventories, along with coming price hikes, especially for lower-priced models.

April 7, 2025
Tariff Sales Rush Cuts Supply

A sales increase in March cut into existing vehicle inventories ahead of U.S. trade tariffs' effects.

Credit:

Pexels/Tom Fisk

2 min to read


Industry analysts at Cox Automotive, after a March surge in new-vehicle sales as consumers rushed to beat trade tariff impacts, expect continued strong spring sales that will further eat into existing inventory.

Days’ supply fell during the month from 89, or about three months of supply, to 71. Meanwhile, used-vehicle inventory dwindled to 38 days, though Cox pointed out that’s typical with the annual spring sales bump.

Ad Loading...

Supply conditions varied widely by brand based on inventory levels before the rush. Cox says Ford, Mazda and Hyundai inventories were all at more than four months’ worth as the month opened, while Stellantis-owned Jeep and Ram were slightly under that, and Toyota, Honda and Subaru supplies were much lower.

A key inventory metric to watch, though, will be the more affordable, high-volume models, which will be particularly vulnerable to the 25% U.S. trade tariff on imported vehicles that took effect on April 3.

Cox estimates that over 40% of 2024 new-vehicle sales were models priced under $40,000, far below the $48,000-plus average, and sees almost 80% of models under $30,000 being subject to the tariff.

It calls the new conditions “uncharted territory” and estimates that affected vehicles’ prices will rise 10% to 15% at a time that consumers were still adjusting to pandemic-era price inflation, albeit inflation that had calmed over the past two years. It also predicts 5% price increases for vehicles not subject to the full tariff.

With the tariffs, U.S. President Donald Trump is targeting increased U.S. vehicle production and also cites national security as a motivating factor. Cox urges a more thoughtful approach.

Ad Loading...

“We support manufacturing vehicles within the United States; however, it is important to acknowledge that such transitions require time and investments, which are certainly possible, but all begin with long-term stability in policy and consistent rulemaking at the borders,” said Executive Analyst Erin Keating. “The rollout of massive new tariffs at the U.S. border has been anything but.” 

 

Originally posted on Auto Dealer Today

More Industry

Orange electric vehicle charging station.
Industry•by Lauren Lawrence•October 20, 2026

Charger Network Growth Slows

Despite a projected increase in public EV chargers in 2026, charging infrastructure remains a top concern for consumers as the gap between the most and least EV-friendly places remains substantial.

Read More →
Fan of $100 bills atop a white envelope
Industry•by Hannah Mitchell•October 13, 2026

Lenders, Consumers Take on More Auto Loan Risk

September records loosened credit access the most in over a decade as buyers took advantage of the conditions to afford trading, though loan applications fell.

Read More →
Red type R Honda civic parked on road.
Industry•by Lauren Lawrence•October 13, 2026

Next-Gen Hybrids in Sight

Dealerships can expect to see revamped hybrids from Honda next year as the company rolls out a new system and model lineup.

Read More →
Ad Loading...
Dodge ram emblem on orange vehicle exterior
Industry•by Hannah Mitchell•October 6, 2026

Gem State Stores Change Hands

A larger auto group founded in the industry’s early years sold two franchises to a neighbor group that's on a growth spurt.

Read More →
Graphic of model car driving on fake road.
Industry•by Lauren Lawrence•October 6, 2026

Charging In Motion

Honda has been researching wireless in-motion charging for electric vehicles since 2025, and new technology developments have put it a step closer to a final product.

Read More →
front grill of a Ford truck with blue Ford emblem
Industry•by Lauren Lawrence•September 30, 2026

Twin Cities Stores Sell

Minnesota-based Walser Automotive Group made what it called the most significant acquisition in its history with a three-rooftop deal in Minneapolis.

Read More →
Ad Loading...
Diesel engine on a production line in a factory
Industry•by Hannah Mitchell•September 29, 2026

U.S. Auto Sales Still Below Prepandemic Levels

Mobility Global industry observers don’t expect the market to return to the higher volumes that became routine before Covid but to stay well below its potential.

Read More →
Front of red tesla car.
Industry•by Lauren Lawrence•September 22, 2026

The Powertrain Shift

Electric-vehicle owners are backpedaling, according to new data, with product availability driving many to shift back to gas-powered engines.

Read More →
White BMW SUV driving on road.
Industry•by Hannah Mitchell•September 15, 2026

Achromatic Autos

The shades that dominate the U.S. car market don’t call attention to themselves, though grayscale may have plateaued after a 30-year upswing, research shows.

Read More →
Ad Loading...
Line of eclipse SUVs in parking lot.
Industry•by Lauren Lawrence•September 15, 2026

Used-Vehicle Affordability Worsens

Listing prices in August defied seasonal trends, rising above $27,000 for the second time this year.

Read More →