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The Reynolds and Reynolds Company Names New President and COO

The Reynolds and Reynolds Company announced that Tommy Barras has been promoted to president and chief operations officer of Reynolds and Reynolds. 

June 8, 2020
The Reynolds and Reynolds Company Names New President and COO

The Reynolds and Reynolds Company announced that Tommy Barras has been promoted to president and chief operations officer of Reynolds and Reynolds.

1 min to read


DAYTON, Ohio – The Reynolds and Reynolds Company announced that Tommy (N. Thomas) Barras has been promoted to president and chief operations officer (COO) of Reynolds and Reynolds.  The promotion is effective immediately.  Barras will report directly to Reynolds Chairman and CEO Bob Brockman.

I look forward to working even more closely with Tommy as we continue our focus on building software and services that deliver more sales and gross profit to dealers.

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In making the announcement, Brockman said, “With more than 40 years in the industry and with the company, Tommy understands in amazing detail the core strengths of our software and products, and how both fit into a dealership’s operations as a retailer.  Tommy has been involved in developing virtually every major software and product initiative across the company, and his product achievements have been an important key to our success.”

Barras, 61, joined the company in 1976.  He was named a company officer over software development in 1988 and has held the position of executive vice president of software development since 2008. 

Brockman concluded,  “I look forward to working even more closely with Tommy in his new role as we continue our focus on building software and services that deliver more sales and gross profit to dealers.  That is who we are.”

Originally posted on Auto Dealer Today

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