P&A Providers & Administrators
MenuMENU
SearchSEARCH

ADESA Auction at NADA Convention Raises $27,000 for Canine Companions Wounded Veterans Initiative

January 27, 2014
2 min to read


New Orleans – For the second consecutive year, Joe Verde, president of the Joe Verde Group in San Juan Capistrano, Calif., was the top bidder on a Harley-Davidson motorcycle auctioned by ADESA at the National Automobile Dealers Association Convention & Expo.


Verde’s winning bid of $27,000 for the 2013 Heritage Softail Classic Anniversary Edition will be added to a $10,000 grant from the National Automobile Dealers Charitable Foundation, which was presented to the Wounded Veterans Initiative of Canine Companions for Independence (CCI). CCI trains companion dogs for wounded veterans, a cause long supported by the nation’s new-car and -truck dealers. The “vintage bronze/black” model (No. 1546 of 1900 produced) was donated by ADESA, which runs vehicle auctions throughout North America.

Ad Loading...


“These wounded veterans give so much. We really appreciate the NADA Foundation for making us aware of Canine Companions and for giving us the opportunity to contribute to such a worthy cause,” said Verde, an Army veteran who served in Vietnam.


This is the third year ADESA has held a live auction at the NADA convention. Proceeds from the auction and the grant go to the NADA Foundation’s Frank E. McCarthy Memorial Fund, in whose name the CCI donation is made. McCarthy was chief executive of NADA from 1968 to 2001.


U.S. Air Force veteran Jason Morgan, who is paralyzed from the waist down, and his service dog Napal, a black Labrador retriever, represented CCI at both events. “When you go through a disability like mine, it completely changes your life in every way,” Morgan said. “As a veteran, Napal is the biggest contributor to my well-being and my way of life since my injury 14 years ago.”


Morgan was injured when his vehicle was ambushed during a special operations narcotics mission in South America.


The ADESA auctions have raised $71,000 for the NADA Foundation and Canine Companions for Independence. “What an amazing auction. I want to take this opportunity to personally thank our customers and NADA attendees for their support and generosity,” said Tim Zierden, ADESA senior vice president of dealer services. “Each year the event grows. I am honored we are all able to support such a great cause like Canine Companions for Independence.”


More Industry

Kia Niro SUV in gold color parked outdoors
Industryby Hannah MitchellSeptember 1, 2026

Kia Closes Out Summer With a Bang

Its U.S. subsidiary broke multiple records in August, in part due to a surge of demand for hybrids models.

Read More →
Outside of Auto Park Ford dealership
Industryby Lauren LawrenceSeptember 1, 2026

Indiana Dealership Changes Hands

A 30-year-old Ford dealership in Indiana has a new owner and will soon be undergoing renovations to meet manufacturer requirements.

Read More →
Three men standing in front of two classic cars handing off gift.
Industryby Hannah MitchellAugust 25, 2026

Texas Dealership No Longer in the Family

The Ford store, a longtime cornerstone of the Houston market, is now part of one of the fastest-growing U.S. auto groups.

Read More →
Ad Loading...
Outside of modern car dealership “Genesis of San Bruno
Industryby Lauren LawrenceAugust 25, 2026

Genesis Grows California Presence

The Cardinale Automotive Group opened its third Genesis rooftop in the Golden State, Genesis of San Bruno, a stand-alone dealership serving the San Francisco Bay Area.

Read More →
Red Honda Civic hybrid sedan on two lane road with green hills in background
Industryby Hannah MitchellAugust 21, 2026

August Auto Sales a Mixed Bag

An early forecast shows strong business despite consumer hurdles, and hybrids are a big piece of their affordability coping strategy.

Read More →
EV charger inserted into dark-colored car port
Industryby Hannah MitchellAugust 18, 2026

EV Market Humming Along

July sales show steady growth as the segment stabilizes from last year’s artificial surge following pullback of federal support.

Read More →
Ad Loading...
car in background with hand giving a thumbs up in front
Industryby Lauren LawrenceAugust 14, 2026

Auto Loan Delinquency Rates Stabilize

Auto loans are a main driver of nonmortgage consumer debt, but delinquency rates stabilized in the second quarter across all credit risk tiers.

Read More →
blue sky, yellow and orange rollercoaster with riders going up an incline
Industryby Lauren LawrenceAugust 12, 2026

EV Sales Recover in Q2

The EV sales roller coaster continues as numbers show improvement, but industry experts predict a year-over-year third-quarter decline and fourth-quarter jump.

Read More →
Photo of blue Toyota Prius parked next to body of water with city skyline in background
Industryby Hannah MitchellAugust 5, 2026

The Cheapest Hybrids to Fuel

The powertrain is increasing in popularity, in no small part due to its fuel economy. A new report lists the most efficient hybrids on the market.

Read More →
Ad Loading...
white SUV parked in front of a body of water with a gray sky background
Industryby Lauren LawrenceAugust 5, 2026

Hybrids and SUVs Gaining Ground

The most recent Kelley Blue Book Brand Watch found that only two nonluxury brands increased in shopper consideration, buoyed by their hybrid and SUV offerings.

Read More →