Autobytel and Kelley Blue Book Extend Agreement
To expand the reach of Kelley Blue Book Co., Inc.’s vehicle data and editorial content to Autobytel Inc.’s network of websites, the two companies have extended their current agreements.
Under the new extended terms, Kelley Blue Book will provide Autobytel with additional Blue Book(R) values, vehicle specification data and award-winning proprietary editorial content, in addition to the used-car Blue Book values already displayed across Autobytel's various Internet properties. Autobytel will, in turn, license its lead distribution technology to support Kelley Blue Book's online vehicle classified shopping experience, The Trusted Marketplace.
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