WEST MIDDLESEX, Pa. – Autosoft, Inc., a leading national dealer management systems (DMS) provider, announces that the MaximTrak Technologies’ F&I suite has completed the certification process for integration with FLEX DMS as part of Autosoft’s FLEX Connect program.

The MaximTrak F&I suite helps dealers transform the vehicle delivery process into a more customer-friendly experience that drives greater profitability. This integration certification means that over 2,000 dealers using Autosoft to manage their dealerships can now benefit from the power and innovation of MaximTrak.

The many F&I process efficiencies MaximTrak delivers contribute to improved aftermarket products’ penetration and higher per-vehicle retail revenue. These leading digital technologies help F&I staff build rapport with customers by engaging them with customer-centric videos, visual sales presentations, interactive surveys, and more. These services also help build the value of the dealership and its F&I products by improving F&I performance.

The MaximTrak F&I suite includes:

• MENUTRAK: Simplifies process flow, speeds up the deal, appeals to the consumer and makes more money for the dealership. In dealership studies, deals done using MenuTrak out performed non-menu deals by $538 per vehicle sold and almost doubled vehicle service contract penetration rates.

• DASHBOARDS: Give F&I managers and their dealers quick-view reporting so they can make quick, easy and informed decisions. Meets the demand of even the most analytical CFOs.

• E-TRAK: Streamline the administration and sales processes with access to electronic forms, digital signature capture, e-rating, and digital remittance.

• FLITE: Speed transaction processes while delivering the complete F&I story through touch, tablet, and tablet-to-TV technology.

“MaximTrak is excited about this partnership with Autosoft,” said Jim Maxim, Jr., president and CEO of MaximTrak. “We’re bringing unique digital F&I tools to dealers using the Autosoft DMS, enabling them to deliver thorough, compliant, and transparent F&I experiences to their customers while helping boost F&I profits for their dealerships.”

Christopher Morris, Senior Vice President of Business Development for Autosoft added, “MaximTrak is an F&I industry leader. We are delighted to have them as a participant in our FLEX Connect program, giving Autosoft customers a broader choice of integrated solutions that help them manage their business.”