Providers and Administrators in blue logo
MenuMENU
SearchSEARCH

BMW Raises Prices on Redesigned 3 Series By Less Than 1 Percent

November 23, 2011
2 min to read


BMW of North America will raise prices by less than 1 percent on its top-selling car, the 3-series sedan, when a redesigned version goes on sale in February.


The 2012 328i sedan will start at $35,795, up $320 from the model it replaces, and the 335i will go up $370 to $43,295, the automaker said today. Both prices include an $895 destination charge, reported Automotive News.

Ad Loading...


BMW said the cars will have more equipment than the models they replace, including a 6.5-inch central display with its traditional iDrive controller for audio, climate and other settings. The cars will also have a USB/iPod interface, an eight-speed automatic transmission, a start/stop function and brake-energy regeneration.


The redesigned versions may give the automaker a boost next year in what could be a bid to retain the title of top-selling luxury brand in the United States. Through October, BMW led Mercedes (excluding Sprinter vans) by about 7,000 sales and had more than a 45,000-unit lead over earthquake-hampered Lexus, the perennial No. 1.


Last year BMW sold 100,910 3-series cars in the United States, significantly beating the second-biggest seller in the compact luxury sedan segment, the Mercedes-Benz C class (58,785) and the Infiniti G (58,143). Through October, BMW sold 78,314 3-series cars.


The 328i sedan will have a new 2.0-liter twin-turbo four-cylinder engine, and the 335i will continue to feature BMW's twin-turbo 3.0-liter inline six-cylinder powerplant. Both engines are gasoline; a diesel will be added later.


For the first time, the 3 series will be offered in three trim and equipment levels: sport, luxury and modern.

Ad Loading...


The 2012 3-series sedan will make its U.S. debut at the Detroit auto show in January.

More Industry

Line graphic showing week-over-week wholesale auto price changes
Industryby StaffApril 22, 2026

Black Book: Weekly Market Update

Wholesale auto conversion rates dropped slightly as auction buyers proved picky last week, analysts observed.

Read More →
pavement with car and charger wrapped around it painted on
Industryby Lauren LawrenceApril 16, 2026

EV Battery Cycle Life at Risk

Fast charging of electric vehicles provides a solution for range anxiety, but it also poses a risk to battery cycle life due to increased temperatures, according to an EV supply chain data provider.

Read More →
Photo of exterior facade of Beardmore Chevrolet store
Industryby Hannah MitchellApril 14, 2026

Founding Family Sells Nebraska Dealerships

Expanding Midwest automotive group picks up three stores as part of the robust transaction activity early this year.

Read More →
Ad Loading...
Up-close photo of car battery
Industryby Hannah MitchellApril 13, 2026

Automaker Increases Parts Recycling

Stellantis is adding a third end-of-life vehicle dismantling facility to feed its growing reuse business sparked in large part by autos’ growing lifespans.

Read More →
Photo of white 2026 Ford Bronco on a sandy beach
Industryby Hannah MitchellApril 10, 2026

March New-Vehicle Sales Don’t Reflect War

Cox Automotive data shows Americans doubled down on big-is-better despite price increases. Slightly higher incentives helped fuel the demand.

Read More →
Photo from the rear of the XC60 SUV
IndustryApril 8, 2026

Volvo to Shift Some EV Production to U.S.

The automaker says its movement of some electric-vehicle work to the S.C. factory is part of a more tailored product focus. It also plans to add a new hybrid model to the plant’s itinerary.

Read More →
Ad Loading...
Bar graphic depicting week-over-week change across the various vehicle segments
Industryby StaffApril 7, 2026

Black Book: Weekly Market Update

Last week's wholesale automotive auction activity continued in a healthy mode, though buyers practiced selectivity.

Read More →
red car at a gas station being filled with gas. Efficiency Drives Demand. Providers and Administrators logo
Industryby Lauren LawrenceApril 7, 2026

Gas Prices Driving Consumer Interest

CarGurus’ first quarterly review of 2026 shows that affordability concerns are continuing to drive consumer purchases with a shift to more fuel-efficient options.

Read More →
Blurred photo of red car moving down a road
Industryby Hannah MitchellMarch 31, 2026

Automakers Have More Tricks Up Their Sleeves

JD Power analysts see auto retail faring this year’s storms well through various means, though it acknowledges conditions are challenging to accurately predict.

Read More →
Ad Loading...
background view of Washington D.C. with the capitol building and cherry trees. Text says 'What's the Cost?' with two diverging arrows and the Providers and Administrator's logo
Industryby Lauren LawrenceMarch 31, 2026

Insurance Rates Continue to Fall

Car insurance premiums have continued to decline so far this year, the overall national average settling at $138 per month in March, according to Insurify data.

Read More →