Fidelis PPM Goes to NADA 2014
Lakewood, N.Y. – Fidelis PPM is a part of a group of companies that have assembled to provide a one-stop source for dealers interested in building customer retention through their service drives at NADA in New Orleans in January. Seven participating companies including Swervepay and CallRevu will join Fidelis.
The inspiration behind the joint booth is to help dealers maximize one of their often underutilized assets, the service drive, as a tool to bring customers back to their shop on a regular basis. In addition to learning about up-sell techniques and customer retention tools, attendees can learn about training,
education and coaching options and find resources for best business practices on managing a dealership.
Executive Vice President of Fidelis PPM, Ryan Williams, shared his excitement for the exhibit space. “From day one we have been firm believers that the key to building customer retention and loyalty is through a prepaid maintenance program that is 100 percent dealer branded and controlled. At our core, Fidelis continually seeks to provide added value for dealers through strategic partnerships and alliances that allow us to offer the best eContracting and integration points of any PPM provider in the marketplace. We are thrilled to be able to share that message with dealers and be a part of a group of like-minded individuals.”
More Industry

World EV Adoption Set to Grow
A new report says the segment, despite recent setbacks in some regions, is poised for acceleration as many countries look to reduce pollution.
Read More →
Black Book: Weekly Market Update
Wholesale automotive auction business stayed steady last week as bidders encountered lower prices, analysts observed.
Read More →
Pricing Transparency Drives Purchase Consideration
An annual study by JD Power found that clear pricing matters to consumers on automaker websites, so much so that it increases their purchase consideration.
Read More →
Black Book: Weekly Market Update
Used-vehicle market depreciation was the prevailing story in the wholesale market last week.
Read More →
Smaller Is Looking Better
A growing number of Americans in the market for a new vehicle are opting for more affordable options, not waiting for market stability to bite the bullet.
Read More →
U.S. EV Market Slowly Stabilizes
U.S. electric-vehicle interest is slowly stabilizing since a major dip in sales after last year's end of the federal EV tax credit, and hybrids remain the leading electrified power train.
Read More →
Global EV Market Entering New Phase
Automakers are making investments to lower battery costs and optimize production to meet changing consumer needs.
Read More →
Black Book Weekly Market Update
The holiday weekend, not surprisingly, put a drag on wholesale automotive activity last week, analysts observed.
Read More →
Auto Affordability in Context
Cox Automotive points out the complex circumstances that have led to eye-popping vehicle prices.
Read More →
Black Book: Weekly Market Update
Automotive auction inventory increased last week, giving choosy bidders even more leeway.
Read More →