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OptionSoft to Integrate With PEN

September 20, 2012
1 min to read


Southfield, Mich. - Provider Exchange Network (PEN), a division of Open Dealer Exchange LLC, agreed to integrate with the OptionSoft Technologies F&I Menu. This integration will allow OptionSoft to better serve its dealers via PEN’s streamlined electronic rating, forms and contract booking connection.


“We have had a number of requests from our provider customers and their dealers to enable OptionSoft Menu,” said Ron Greer, Vice President of Provider Services at PEN. ”We are both happy to complete the integration in a timely manner to maximize the value for all of our mutual customers.”

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PEN is an electronic data exchange that integrates the F&I product provider with the dealer’s point-of-sale system, through a menu or directly with the dealership management system (DMS) desking software. This eliminates the need for separate applications to enable full electronic contracting for aftermarket products. Functions include electronic ratings, forms preparation and contract booking.


“Integration to PEN allows OptionSoft to become more responsive to our clients with more efficiency,” said Ken Tomaro, President of OptionSoft Technologies. “Our dealers benefit through access to PEN’s network of VSC and Ancillary product providers. OptionSoft benefits through reduced administration, allowing us to focus on our dealer facing products.”

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