December Affordability Dip Doesn’t Tell Full Story
New-vehicle buying conditions far better than a year earlier as market shifts to the buyer.

The number of weeks of median income needed to buy the average model was down about 7% year-over-year in December.
IMAGE: Pexels/Antoni Shkraba
Despite inflation and high interest rates, new-vehicle affordability is on the rise, though it dipped slightly in December on mixed conditions. Year-over-year, though, affordability is up, Cox Automotive said.
The average monthly payment rose 1% while the median number of weeks of income needed to buy the average model ticked up slightly from 38.3 to 38.6. Still, November’s median was the least since August 2021, Cox said.
The upticks came due to an increase in average transaction prices in December.
“However, year over year, it is in much better shape, and new-vehicle loan rates are down from their peak in October,” said Cox Chief Economist Jonathan Smoke.
Compared to a year earlier, December looked good from the consumer’s perspective. The number of weeks of median income needed to buy the average model was down about 7%.
Helping consumers were growth of median income – 0.3% – a decrease in the average new-vehicle loan interest rate from 10.3% to 9.7%, and growth in manufacturer incentives. Balancing those was a 1.3% increase in the average transaction price. The mix of conditions resulted in an estimated average monthly payment of $770, up from $762 in November.
The average monthly payment peaked in December 2022 at $796, Cox said.
Originally posted on Auto Dealer Today
More Industry

Charger Network Growth Slows
Despite a projected increase in public EV chargers in 2026, charging infrastructure remains a top concern for consumers as the gap between the most and least EV-friendly places remains substantial.
Read More →
Lenders, Consumers Take on More Auto Loan Risk
September records loosened credit access the most in over a decade as buyers took advantage of the conditions to afford trading, though loan applications fell.
Read More →
Next-Gen Hybrids in Sight
Dealerships can expect to see revamped hybrids from Honda next year as the company rolls out a new system and model lineup.
Read More →
Gem State Stores Change Hands
A larger auto group founded in the industry’s early years sold two franchises to a neighbor group that's on a growth spurt.
Read More →
Charging In Motion
Honda has been researching wireless in-motion charging for electric vehicles since 2025, and new technology developments have put it a step closer to a final product.
Read More →
Twin Cities Stores Sell
Minnesota-based Walser Automotive Group made what it called the most significant acquisition in its history with a three-rooftop deal in Minneapolis.
Read More →
U.S. Auto Sales Still Below Prepandemic Levels
Mobility Global industry observers don’t expect the market to return to the higher volumes that became routine before Covid but to stay well below its potential.
Read More →
The Powertrain Shift
Electric-vehicle owners are backpedaling, according to new data, with product availability driving many to shift back to gas-powered engines.
Read More →
Achromatic Autos
The shades that dominate the U.S. car market don’t call attention to themselves, though grayscale may have plateaued after a 30-year upswing, research shows.
Read More →
Used-Vehicle Affordability Worsens
Listing prices in August defied seasonal trends, rising above $27,000 for the second time this year.
Read More →