EVs on the Hook for Fallen Service Satisfaction
J.D. Power study says BEV recalls are major factor in first decline in decades.

Service staff knowledge also affected satisfaction, BEV owners rating that lower than ICE-vehicle owners.
IMAGE: Pexels/Malte Luk
Electric vehicles are to be blamed for the first decline in vehicle-service satisfaction among consumers in nearly 30 years.
A J.D. Power study shows a two-point year-over-year decline in its U.S. Customer Service Index Study to 846 on a 1,000-point scale, the first decline in the study in 28 years.
J.D. Power points to increasing battery electric vehicle ownership as the source of the decrease. It said customer satisfaction in the servicing of BEVs was 42 points lower than among owners of vehicles with internal combustion engines. It said a leading factor is that recall rates are more than double for BEVs compared to gas-powered models. It also cited service staff knowledge, saying that BEV owners gave an 8.01 rating on a 10-point scale for that aspect, compared to 8.59 for ICE vehicle owners.
“As the electric vehicle segment grows, service is going to be a ‘make or break’ part of the ownership experience,” said Chris Sutton, vice president of automotive retail at J.D. Power, in a press release on the study, which is in its 43rd year.
"The industry has been hyper-focused on launches and now these customers are bringing their electric vehicles in for maintenance and repairs. As training programs for service advisors and technicians evolve, EV service quality and customer experience must address both the vehicle and the unique customer needs. The EV segment has the potential to spur massive convenience improvements in how customers service their vehicles—but we’re not seeing the benefits yet.”
Originally posted on Auto Dealer Today
More Industry

World EV Adoption Set to Grow
A new report says the segment, despite recent setbacks in some regions, is poised for acceleration as many countries look to reduce pollution.
Read More →
Black Book: Weekly Market Update
Wholesale automotive auction business stayed steady last week as bidders encountered lower prices, analysts observed.
Read More →
Pricing Transparency Drives Purchase Consideration
An annual study by JD Power found that clear pricing matters to consumers on automaker websites, so much so that it increases their purchase consideration.
Read More →
Black Book: Weekly Market Update
Used-vehicle market depreciation was the prevailing story in the wholesale market last week.
Read More →
Smaller Is Looking Better
A growing number of Americans in the market for a new vehicle are opting for more affordable options, not waiting for market stability to bite the bullet.
Read More →
U.S. EV Market Slowly Stabilizes
U.S. electric-vehicle interest is slowly stabilizing since a major dip in sales after last year's end of the federal EV tax credit, and hybrids remain the leading electrified power train.
Read More →
Global EV Market Entering New Phase
Automakers are making investments to lower battery costs and optimize production to meet changing consumer needs.
Read More →
Black Book Weekly Market Update
The holiday weekend, not surprisingly, put a drag on wholesale automotive activity last week, analysts observed.
Read More →
Auto Affordability in Context
Cox Automotive points out the complex circumstances that have led to eye-popping vehicle prices.
Read More →
Black Book: Weekly Market Update
Automotive auction inventory increased last week, giving choosy bidders even more leeway.
Read More →