Ford Used-Car Sales Surge an Anomaly
Dealers say 14-day guarantee helped fuel industry-rare increase.
Ford added a 14-day money-back guarantee to the 2-year-old Blue Advantage program this year, fueling sales, dealers say.
IMAGE: Ford
Ford is going against an industry grain with a surge in used-car sales through its Ford Blue Advantage program, Automotive News reports.
As industrywide preowned vehicle sales are on pace to fall this year from 2021, the approximately 1,400 dealers who are part of the program cite a 15% year-over-year increase in used-car sales through October, some individual dealers seeing as high as 40% jumps, the publication says. That contrasts with a 12% U.S. industrywide decline.
Dealers have leaned on used-car sales during the pandemic as new-car inventories shrunk and manufacturer incentives waned.
Ford added a 14-day money-back guarantee to the 2-year-old Blue Advantage program this year, fueling sales, dealers say. Inventory includes non-Ford models.
READ MORE: CPO Sales to See Double-Digit Percentage Decline in 2022
Originally posted on Auto Dealer Today
More Industry
Charger Network Growth Slows
Despite a projected increase in public EV chargers in 2026, charging infrastructure remains a top concern for consumers as the gap between the most and least EV-friendly places remains substantial.
Read More →
Lenders, Consumers Take on More Auto Loan Risk
September records loosened credit access the most in over a decade as buyers took advantage of the conditions to afford trading, though loan applications fell.
Read More →
Next-Gen Hybrids in Sight
Dealerships can expect to see revamped hybrids from Honda next year as the company rolls out a new system and model lineup.
Read More →
Gem State Stores Change Hands
A larger auto group founded in the industry’s early years sold two franchises to a neighbor group that's on a growth spurt.
Read More →
Charging In Motion
Honda has been researching wireless in-motion charging for electric vehicles since 2025, and new technology developments have put it a step closer to a final product.
Read More →
Twin Cities Stores Sell
Minnesota-based Walser Automotive Group made what it called the most significant acquisition in its history with a three-rooftop deal in Minneapolis.
Read More →
U.S. Auto Sales Still Below Prepandemic Levels
Mobility Global industry observers don’t expect the market to return to the higher volumes that became routine before Covid but to stay well below its potential.
Read More →
The Powertrain Shift
Electric-vehicle owners are backpedaling, according to new data, with product availability driving many to shift back to gas-powered engines.
Read More →
Achromatic Autos
The shades that dominate the U.S. car market don’t call attention to themselves, though grayscale may have plateaued after a 30-year upswing, research shows.
Read More →
Used-Vehicle Affordability Worsens
Listing prices in August defied seasonal trends, rising above $27,000 for the second time this year.
Read More →