COLCHESTER, Vt. — Insurtech firm DealerPolicy LLC has appointed Mike Burgiss to the newly created position of chief product officer. Burgiss brings more than two decades of product, innovation, and management experience across the automotive and technology industries, holding senior positions at Cox Automotive and Accenture.

As vice president of digital retailing at Cox Automotive, Burgiss earned his reputation as a pioneer of digital retailing in the automotive retail industry and in doing so sparked the ongoing transformation of car buying and selling into an efficient, convenient, and digital experience, said DealerPolicy CEO Fitzgerald.

“Mike has a strong track record of successfully leading automotive industry change. His leadership at Cox Automotive was a key ingredient in the company’s current leadership position in the automotive retail digital transformation,” Fitzgerald said. “Mike will be a tremendous addition to our company, rounding out DealerPolicy’s executive team and equipping us to scale the business and reach thousands of dealers and millions of consumers as we expand from the Northeast to the Mid-Atlantic and nationwide in 2019.”

“I am excited to join DealerPolicy to lead the continued innovation of this industry-first technology platform that partners with dealerships to connect consumers with licensed insurance agents during their car buying experience,” Burgiss said. “Saving customers money and giving them more buying power in their vehicle purchase is a winning combination. DealerPolicy’s platform is a complete solution delivered in a convenient and clear process at a time that consumers need it most.”