Interactive Online F&I Training Helps Dealerships Adapt to Current Conditions
CNA National is offering live, online training in coordination with Reahard & Associates.

CNA National is offering live, online training in coordination with Reahard & Associates.
SCOTTSDALE, Ariz.—In order to help dealerships maintain critical F&I income during these atypical times, CNA National is offering live, online training in coordination with Reahard & Associates. “F&Innovations” consists of six classes that focus on presenting F&I products effectively, even in a socially distanced environment. These newly developed sessions address everything from “Selling Through the Mask” to “Adapting to Online Customers” and more.
CNA National is offering live, online training in coordination with Reahard & Associates.
“We are excited to offer this valuable educational opportunity,” said Jeff Weston, chief revenue officer for CNA National. “Thanks to our long-standing relationship with Reahard & Associates, we are able to invite all F&I managers nationwide to register and participate.
“We are also pleased to provide special discounts to dealerships that are signed with CNA National, as well as to those with an AIADA membership.”
Each course stands on its own so F&I managers can register for all six or choose only those that appeal to them. The program starts on September 29 with the following schedule:
Tuesday, September 29: Selling Through the Mask
Wednesday, October 14: 10 Proven Profit Multipliers
Tuesday, October 27: Adapting to Online Customers
Wednesday, November 11: Winners and Weepers
Tuesday, December 8: F&I From Zip to Zoom
Wednesday, December 16: Getting Past the Plexiglass
For class descriptions, details on pricing and to register, visit cnanational.com/training.
More Industry

World EV Adoption Set to Grow
A new report says the segment, despite recent setbacks in some regions, is poised for acceleration as many countries look to reduce pollution.
Read More →
Black Book: Weekly Market Update
Wholesale automotive auction business stayed steady last week as bidders encountered lower prices, analysts observed.
Read More →
Pricing Transparency Drives Purchase Consideration
An annual study by JD Power found that clear pricing matters to consumers on automaker websites, so much so that it increases their purchase consideration.
Read More →
Black Book: Weekly Market Update
Used-vehicle market depreciation was the prevailing story in the wholesale market last week.
Read More →
Smaller Is Looking Better
A growing number of Americans in the market for a new vehicle are opting for more affordable options, not waiting for market stability to bite the bullet.
Read More →
U.S. EV Market Slowly Stabilizes
U.S. electric-vehicle interest is slowly stabilizing since a major dip in sales after last year's end of the federal EV tax credit, and hybrids remain the leading electrified power train.
Read More →
Global EV Market Entering New Phase
Automakers are making investments to lower battery costs and optimize production to meet changing consumer needs.
Read More →
Black Book Weekly Market Update
The holiday weekend, not surprisingly, put a drag on wholesale automotive activity last week, analysts observed.
Read More →
Auto Affordability in Context
Cox Automotive points out the complex circumstances that have led to eye-popping vehicle prices.
Read More →
Black Book: Weekly Market Update
Automotive auction inventory increased last week, giving choosy bidders even more leeway.
Read More →