Reynolds Donates $5M to Enhance Educational Opportunities
Money will help fund the construction of the new Center for Automotive & Mobility Studies at Northwood University

Northwood University President Kent MacDonald said the new center 'will be a game-changer for our students, faculty, and the industry.'
Northwood University
The Reynolds and Reynolds Co., a provider of software, services and forms in automotive retail, pledged $5 million to help fund construction of the new Center for Automotive & Mobility Studies at Northwood University. It said the facility will replace the current NADA Hotel and Conference Center on Northwood's campus in Midland, Mich.
"We are immensely grateful to Reynolds for this transformative gift," said Northwood University President Kent MacDonald. "Their support will significantly elevate Northwood's top-tier automotive education programs. The new Center for Automotive & Mobility Studies will be a game-changer for our students, faculty, and the industry."
The center will feature academic classrooms, a conference center, upgraded hotel accommodations, and an inviting lobby. Its governance structure will include an advisory council comprised of automotive industry leaders.
"As the automotive industry continues to thrive, we need creative, highly educated, and talented leaders eager to innovate and bring their ideas to fruition," said Reynolds President Chris Walsh. "Reynolds is proud to have a part in providing Northwood students a place to learn, grow, and become leaders at OEMs, dealerships, and companies dedicated to improving outcomes for both."
Northwood University and Reynolds are also partnering to create a talent-recruitment program to bring the best and brightest Northwood graduates across all majors to retail automotive.
"Northwood is grateful to have a strong partner in Reynolds, and we are thankful for the company's leadership in driving the automotive industry forward," stated Matthew Bennett, vice president of Strategic Alliances and the Center for Automotive & Mobility Studies. "This contribution allows us to build a modern facility that will enhance the educational experience for our students and serve as a hub for innovation and collaboration in the automotive and automotive aftermarket sectors."
The $5 million gift was publicly announced during the June 6 President's Freedom Celebration at Northwood, for which Reynolds was this year's title sponsor.
Construction on the center will start once architectural plans are finalized, which is expected to be in the coming months. The goal is to finish it within two years and make it fully operational by 2026.
Originally posted on Auto Dealer Today
More Industry

First-Half Dealership Deals Up
Buy-sell activity shows that acquirers are looking for value and scale as many retailers seek to leave an increasingly competitive and complex market, Kerrigan Advisors reports.
Read More →
Kia Closes Out Summer With a Bang
Its U.S. subsidiary broke multiple records in August, in part due to a surge of demand for hybrids models.
Read More →
Indiana Dealership Changes Hands
A 30-year-old Ford dealership in Indiana has a new owner and will soon be undergoing renovations to meet manufacturer requirements.
Read More →
Texas Dealership No Longer in the Family
The Ford store, a longtime cornerstone of the Houston market, is now part of one of the fastest-growing U.S. auto groups.
Read More →
Genesis Grows California Presence
The Cardinale Automotive Group opened its third Genesis rooftop in the Golden State, Genesis of San Bruno, a stand-alone dealership serving the San Francisco Bay Area.
Read More →
August Auto Sales a Mixed Bag
An early forecast shows strong business despite consumer hurdles, and hybrids are a big piece of their affordability coping strategy.
Read More →
EV Market Humming Along
July sales show steady growth as the segment stabilizes from last year’s artificial surge following pullback of federal support.
Read More →
Auto Loan Delinquency Rates Stabilize
Auto loans are a main driver of nonmortgage consumer debt, but delinquency rates stabilized in the second quarter across all credit risk tiers.
Read More →
EV Sales Recover in Q2
The EV sales roller coaster continues as numbers show improvement, but industry experts predict a year-over-year third-quarter decline and fourth-quarter jump.
Read More →
The Cheapest Hybrids to Fuel
The powertrain is increasing in popularity, in no small part due to its fuel economy. A new report lists the most efficient hybrids on the market.
Read More →