P&A Providers & Administrators
MenuMENU
SearchSEARCH

Tesla Sales Power Wanes in Calif.

Dealer group says EV maker’s sales keep falling, model falls from top spot.

April 30, 2024
Tesla Sales Power Wanes in Calif.

 

Credit:

Pexels/Matt Weissinger

1 min to read


Tesla’s sway in California’s car culture may be plateauing, according to the state’s auto dealer group.

In its first-quarter report, the California New Car Dealers Association said Tesla registrations fell for the second quarter in a row in the state Tesla used to be headquartered in. The latest decline was about 8% after a 10% drop in the fourth quarter.

Ad Loading...

The association said traditional automakers are filling the gap left by waning Tesla sales, pointing out that franchised dealers represent 66% of alternative powertrain vehicle sales. Tesla’s sales are direct.

Association Chairman David Simpson, who owns three Orange County dealerships, contrasted local auto dealers with Tesla, saying the former have trust bonds with the communities they serve.

"This is why we believe the Tesla sales model is ineffective, layoffs are happening, and people are generally dissatisfied with their level of service. We take pride in our dealerships, and it shows.”

Toyota held onto its sales lead in the state in the first quarter with a 9% registrations bump. By individual model, the Toyota Camry took the top spot among passenger cars from the Tesla Model 3, which fell to third, the association said.

LEARN MORE: GM, Tesla Get Loyalty Nods

 

 

 

 

Originally posted on Auto Dealer Today

More Industry

Bar graphic of used-car segment weekly change
Industryby StaffJuly 14, 2026

Black Book: Weekly Market Update

Used-vehicle market depreciation was the prevailing story in the wholesale market last week.

Read More →
Light-blue Fiat car parked on a sunny Chicago street
Industryby Hannah MitchellJuly 14, 2026

Smaller Is Looking Better

A growing number of Americans in the market for a new vehicle are opting for more affordable options, not waiting for market stability to bite the bullet.

Read More →
man sitting at desk using calculator with charts in front of him, to-go coffee cup on desk, rising and falling data chart in front
Industryby Lauren LawrenceJuly 14, 2026

U.S. EV Market Slowly Stabilizes

U.S. electric-vehicle interest is slowly stabilizing since a major dip in sales after last year's end of the federal EV tax credit, and hybrids remain the leading electrified power train.

Read More →
Ad Loading...
blue background, map of the world with connecting lights and an electric vehicle emblem in the middle
Industryby Lauren LawrenceJuly 8, 2026

Global EV Market Entering New Phase

Automakers are making investments to lower battery costs and optimize production to meet changing consumer needs.

Read More →
Bar chart showing week-over-week wholesale automotive price change
Industryby StaffJuly 7, 2026

Black Book Weekly Market Update

The holiday weekend, not surprisingly, put a drag on wholesale automotive activity last week, analysts observed.

Read More →
Photo of Honda CR-V SUV on two-lane road next to roadside trees
Industryby Hannah MitchellJuly 1, 2026

Auto Affordability in Context

Cox Automotive points out the complex circumstances that have led to eye-popping vehicle prices.

Read More →
Ad Loading...
Line chart of used-vehicle days to turn over past week
Industryby StaffJune 30, 2026

Black Book: Weekly Market Update

Automotive auction inventory increased last week, giving choosy bidders even more leeway.

Read More →
White Tesla car driving on road.
Industryby Lauren LawrenceJune 23, 2026

Tesla Tops American-Made List

As automakers have pulled back on EV production in the U.S., the number of vehicles on Cars.com’s American-Made Index has declined, though hybrids remain popular.

Read More →
Photo of the front of a white car
Industryby Hannah MitchellJune 23, 2026

Black, White and Gray

U.S. consumers have increasingly favored achromatic shades for their vehicles, though the trend seems to have plateaued, new research shows.

Read More →
Ad Loading...
Graphic of wholesale weekly price index
Industryby StaffJune 23, 2026

Black Book: Weekly Market Update

Wholesale automotive auction activity slowed noticeably last week, though business still remained healthy, analysts reported.

Read More →